Why Time Management Is A Joke
I probably own more books on time management than the publishing companies who print them have in their store rooms.
And you know what? NOT ONE of them has ever helped me manage my time more effectively.
And after many years of screwing around, I think I know why:
It’s ultimately because the books ASSUME you are capable of knowing where your time is best invested. And bluntly, you’re not.
You can’t know because the payoff hasn’t happened yet. You can guess, maybe feel somewhat confident in that guess, but you don’t know.
(BTW, I believe top level execs and entrepreneurs understand what I’m about to explain even if they haven’t ever put it into words).
Here’s my paradigm: stop managing time, start managing risk - the time will take care of itself.
If you lack motivation, than you don’t have enough riding on your activites. I don’t think putting on “gun to your head” pressure is a good idea - but invest enough time/money so that if you don’t succeed, it hurts you.
If you have risk and motivation, but lack clarity on risk distribution, then keep an eye on my blog for further posts. Risk distribution is a topic I love. Ultimately though, you can only distribute risk if you COMPLETELY 150% UNDERSTAND what a business does, what your business does, and what each individual task in your business contributes to.
For example: You can split your content creation risk into an infinitely multiplying group of strategies:
Content => PLR Content purchases => PLR Content rewrites => higher quality rewrites => even higher quality rewrites => unique content => higher quality unique content => etc. etc.
Remember that quality does not have a multiplier affect on your traffic/conversion, it has an exponentially increasing LOGARITHMIC progression. The base line of which may be flat until it takes off and you get traction. It’s your job to discover what the LEAST amount of money/time you can risk is, to reach the critical mass point.
But I’m getting off topic. That’s for a future post.
My point is that everyone who lacks time doesn’t really lack time, they simply think about risk incorrectly and thus are unable to use correct processes to get what they want.
If that makes any sense.
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September 20th, 2007 at 1:00 am
I stay one step ahead of the fires, I feel that’s a good policy to live by, having everything planned out is boring. I have theme weeks on my blog periodically, but I plan those out and the rest of the time I’m wingin’ it. I resist plans and To Do lists for some reason, I think it’s a subconscious thing.