Internet S&M - How To Not Get Flogged
“Rape me, my friend. Rape me, again. Rape me. Rape me.” – Nirvana
I won’t lie to you.
98% of the people trying to make money on the internet… are… just like the guy above.
They have a chain around their neck, and a little red rubber ball in their mouth. And their only protections against the inevitable ass whipping they are heading for is a pair of pink Y-fronts.
And That Just Aint Gonna Fly
Not because I’m against that type of thing. But just because being a submissive little bitch doesn’t make you much money. Unless you’re getting paid to be someone’s slave.
Let’s assume though, that you’re just trying to scrape some money to together with a mini online business. You’re not even trying to get rich. But an extra $3,000 a month wouldn’t go astray.
And let’s also assume that all you’ve really done to this point is buy some e-books, maybe bought some Google traffic. Or even have put together some adsense pages.
Whatever. It’ doesn’t matter.
Because even if you’re more or less experienced than that, I’m going to break down the internet into the business it really is. And show you some new paradigms with which you can filter new information through.
In that way, you will be empowered to create some attainable goals because you’ll have enough direction and understanding to do so. Instead of being stuck in procrastin-fuckin-ation land… or… always chasing after the latest opportunity.
In The Real World There Are Only TWO Types
Of Business Models On The Internet
And it’s critical you understand what they are… and… the differences between them.
It’s also important to understand that they both have vastly different STARTUP CAPITAL requirements.
One requires some minimal startup capital. And the other requires a lot.
In my opinion neither is superior, they are both different, but one may be more suited to you than the other. It just depends on your life, business, and financial circumstances. It also depends on your business and marketing skill set. But I’ll get to that in a minute.
Ok. So the two types of business models on the internet are:
1. Creating traffic.
2. Selling a product.
That’s it. These are the only two business models on the internet.
Now some more sophisticated people may argue that they are already doing both: and that’s fine. But keep in mind that these are two vastly different activities.
The first business model of creating traffic is what I like to call a “traffic-centric” paradigm of the internet. It centers on getting a lot of website visitors, and then getting some money out of those visitors however you can. You can use affiliate programs, adsense, lead generation programs… basically whatever you can do to get as much money as you can from the visitors.
The second business model of selling a product is a “product-centric” view of the internet. It involves trying to get your website exposure, and ultimately get a lot of website visitors to a high conversion sales page. It’s very capital intensive because creating a great product, a great looking website, and getting a high conversion sales letter written is very expensive… and may require multiple tests before it’s even profitable.
In my humble opinion, the correct way to play the internet game is to start with business model number one… learn to get good at creating and monetizing traffic… and then bust out into model number two of creating a product to sell to traffic you already have.
In this way you minimize your downside enormously because you’re not risking a lot of cash up-front. And you also recognize that selling your own great product to a market place is the only way to generate maximum revenue for yourself in the long run. You could even sell that as a whole business for a large chunk of cash if you wanted after a few years.
But you have to get to that level first.
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